If you want to sell your house in Brisbane, you can do it yourself without paying high agent commissions. Selling privately allows you to stay in control of the sale, communicate directly with buyers, and manage the entire process on your timeline. At HomeWest, we give you the exposure, tools, and support you need to sell your property successfully while saving thousands. Here are 10 clear steps to follow when selling your own house in Brisbane.
View Our Private Sales PackagesStep 1: Find the Best Package for You on HomeWest and Sign Up
The first step is to visit the HomeWest website and find the private sale package that suits your needs and budget. HomeWest offers packages that include advertising your property on realestate.com.au, domain.com.au, and other major platforms. You can choose a package that also includes professional photography, For Sale signage, and extra marketing tools to boost your listing. Once you have chosen your package, sign up with HomeWest to get started, ensuring you have the best foundation for your private sale.
Step 2: Research the Brisbane Market and Set Your Price
Before you list your property, research similar properties in your suburb to understand market conditions and pricing trends. Look at recently sold properties and current listings to get an idea of what buyers are paying in your area. Setting a realistic and attractive price is important for attracting genuine buyers and selling in a reasonable timeframe. If you are unsure, consider getting a professional valuation to guide your pricing.
Step 3: Prepare Your Home for Sale
Presentation is key when selling your home privately. Declutter your spaces, deep clean each room, and consider making small repairs where necessary. You want buyers to see your property in its best condition, allowing them to imagine living there. A well-presented home can help attract more interest and lead to stronger offers. You may also wish to style or stage your home to showcase its best features.
Step 4: Take High-Quality Photos
Your listing photos are the first thing buyers will see, and high-quality images will make your property stand out online. If your HomeWest package includes professional photography, take advantage of it. If you take your own photos, ensure you use good lighting, take wide shots of each room, and keep the property clean and tidy during the shoot. Quality photos can significantly increase the number of enquiries you receive.
Step 5: Write an Engaging Property Description
Your property description should highlight the best aspects of your home while providing clear and accurate information. Mention the number of bedrooms, bathrooms, parking, and outdoor spaces, and highlight features like renovated kitchens, air conditioning, or large entertaining areas. Also, mention the location, nearby schools, public transport, and shopping options. Use clear, positive language to encourage buyers to arrange a viewing.
Step 6: Publish Your Listing Online with HomeWest
Once your photos and property description are ready, you can publish your listing through your HomeWest account. Your property will appear on Australia’s top real estate platforms, giving it maximum exposure to buyers across Brisbane. You can edit and update your listing as needed, such as adjusting the price or updating the description based on buyer feedback and market response.
Step 7: Manage Buyer Enquiries and Book Inspections
After your listing is live, you will start receiving enquiries from interested buyers. You will communicate directly with buyers, allowing you to answer questions quickly and build trust during the process. Arrange inspections at times that suit your schedule, ensuring your home is clean and presentable before each inspection. Be friendly and ready to highlight your property’s best features during each inspection.
Step 8: Negotiate Offers with Buyers
As offers come in, you will negotiate directly with buyers on price, settlement terms, and any conditions. Selling privately allows you to control negotiations while saving on commission fees. Be prepared to discuss offers openly and fairly, aiming to reach an agreement that works for both you and the buyer. Respond promptly to offers to keep the momentum going during your sale.
Step 9: Accept an Offer and Sign Contracts
Once you have agreed on a price and terms with a buyer, you will move to the contract stage. In Queensland, a standard contract of sale will be used, and it is recommended to have a solicitor or conveyancer assist in preparing or reviewing the contract. Once the buyer signs the contract and pays the deposit, your property will be officially under contract, allowing you to move towards settlement.
Step 10: Proceed to Settlement
During the settlement period, your solicitor or conveyancer will handle the legal aspects of the sale, including transfer documents and settlement figures. They will work with the buyer’s legal representative to finalise the transfer of ownership and payment. On settlement day, the buyer will take ownership of the property, and you will receive the remaining balance of the sale price. This marks the successful completion of your private sale.
Congratulations, you have sold your own house in Brisbane while saving thousands on commissions and staying in control of your sale from start to finish.
Take Control of Your Sale with HomeWest
Selling your house privately in Brisbane with HomeWest allows you to manage your sale, save on agent fees, and communicate directly with buyers while receiving marketing exposure and professional support. By following these 10 steps, you can confidently handle your private sale and maximise your return while staying in control.
If you are ready to begin your private sale journey, visit HomeWest today to find the best package for your needs and take the first step toward a successful, agent-free sale.
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